Her dog photobombed her listing pics

In real estate, a great listing photo sells the house. For Amanda Lesser’s pooch, Maddy, it launched a career. After crashing the first shoot uninvited, this photogenic canine has appeared in over 60 listings represented by Amanda and Bruce Lesser of The Dad/Daughter Team with Remax Accord. Amanda explains how pets could help you fetch a higher price.

Q: How did Maddy first appear in your listings? “Her first appearance was an accident, actually! Our photographer just started clicking away while Maddy was perched on a sofa, and we decided to use those photos in the listing.”

Q: How did buyers respond? “The response was so pleasant from buyers that we decided, ‘Let’s keep doing this!’ Maddy has appeared in over 60 listings since her first accidental photo shoot.”

Q: What are the benefits of featuring pets in listings? “I think she keeps viewers engaged to look at all of the photos from start to finish. Whether or not that sells the listing, I couldn’t say, but she may help capture someone’s attention long enough to notice details that interest them rather than rushing onto the next listing.”

Q: What advice do you have for other sellers who may want to try this trick? “With listing photos that include pets, remember that the home is what you’re really showing off. So proper home prep is most important, and the pet should be just a cute accessory.”